SAPTAC : SAP RETAINS MARKET SHARE DESPITE STIFF COMPETITION

SAP is an acronym for “System Application & Products” whose function is to create a centralized database for all possible applications within an organization. SAP has been designed in such a versatile way that it efficiently handles and effectively coordinates all functional departments. It needs to be noted that today major companies including Microsoft and IBM are using SAP products to run their own businesses. 

SAP products are generally focused on Enterprise Resource Planning (ERP) and its applications are built around R/3 system which provides the expertise to manage product operations, cost accounting, assets, materials and personnel. The R/3 system of SAP runs on majority of platforms including windows 2000 and it uses the client/server model.

SAP NetWeaver is the most recent technology introduced into the market by SAP. SAP products are primarily aimed at large organizations which mainly comprise of Fortune 500 companies and is arguably the number one choice for ERP system worldwide. SAP has software solutions called SAP Business One (SAP B1) and SAP all in one which are mainly created for small and midsized organizations. SAP products are used by more than 75,000 customers worldwide and in more than 120 countries and the numbers are constantly increasing. 

As the world’s leading provider of business software, SAP delivers products and services that help accelerate business innovation for business people. The phenomenal growth of SAP is due to their technology of innovation, co-innovation with customers and partners. Despite stiff and growing competition from Oracle, Baan, JD Edwards and more recently from Microsoft, SAP has managed to retain its market share and be the market leader. SAP ERP solutions provide a reliable means to integrate all these information systems thereby improving process efficiency and operational productivity. The distinct advantage of SAP solutions is that they are up-gradable and can also be customized according to the evolving business requirements of any business house.